PS5
Play has no limits.
The newest PlayStation brand campaign highlights the joy of embracing play in our everyday lives. The film invites viewers on a journey through a typical cityscape that morphs into a playground. With everyday objects like trash bins becoming basketball hoops and stairways transforming into slides, PlayStation emphasizes that fun can be found in all aspects of life.
Role - Digital Design and Motion Direction
Believing that fun can be found in every aspect of life, we were assigned to implement a digital takeover across social media, digital out-of-home, and digital displays.
